LEARN THE BEST WAYS TO GET NOTICED BY COMPANIES, EXPOSURE TO BRAND OFFERS, AND LEVERAGE COLLEGE ATHLETICS.
SCHEDULE A CALL WITH US. YOU SHOULD BE IN THE NEXT CLASS
Minutes
Attention: Student Athletes Who Wants To Skyrocket Their College Opportunities...
10 Steps To Building Your Brand as an Athlete: Marketing, Sponsorships, Social Media Growth, and more..
I Will Hold Your Hands And Take You Step By Step Through The Process To Establish Your Brand As An Athlete/Influencer In The Next 10 Weeks
Why This Course?
-
85% of businesses plan on using college athletes. 60% of businesses believe athletes drive more awareness.
-
Your legacy starts now, build your name, image and likeness NOW!
-
Today's businesses desire to work with athletes
Your Coach/Mentor
"My one and only goal will be to work with you and strategize a system that can take your brand to the next level with unmatched success."
Reggie Calhoun Jr.
Founder of RC7 Sports/ RPA College®
Reggie Calhoun Jr., has helped hundreds of student athletes achieve success in finding their paths in sports, education and business. An award winning entrepreneur and educator....
SOME OF THE LEARNING OBJECTIVES...
Building Your Brand for NIL Opportunities
Recognize potential opportunities available for student-athletes given the new NIL guidelines for NCAA student-athletes
Explain the difference between a business brand and a personal brand
State the difference between different types of influencers
Your Marketing Plan
Design a communications calendar for NIL social media efforts
Create a NIL One-page Marketing Plan
List methods for staying on track with name, image, and likeness activities
Your Target Audience
Explain why it is important to segment your market and identify a target audience
Use analytics to define your best followers and most engaging content
Develop buyer personas for the segments of your best followers and fans
Defining Your Brand
Conduct a personal brand SWOT analysis of individual strengths, weaknesses, opportunities, and threats
Define and set a SMART goal
Develop a personal brand statement
Athletes' Entrepreneurial Opportunities
Recognize that NIL deals will most likely require initiative and cultivation
State the keys to attracting NIL deals
Describe the different types of NIL opportunities that are available to student-athletes
